Selling goods from an offline store is not always feasible, especially at this age where online shopping has become more prevalent. According to the Total Retail Survey for the year 2016, more than 50% of shoppers tend to buy their products online every month. So, it’s hard to sell offline when the buyers tend to shop their valuables from the comfort of their home. In this life full of hustle, the buyers tend to pay more for online shopping instead of spending their precious time.
Being your own boss is challenging, as your hard work directly impacts your revenue. We want to help your venture and guide you to make it a success. We have put together an easy to follow guide for crafting your online store powered by the easiest yet powerful technology, WordPress.
Before you can start building your online store, start collecting products and adding them to your product list. We suggest using self-hosted WordPress. WordPress is not only enough to handle a fully functional e-store, but it is the easiest and the most affordable way to customize your e-commerce needs.
After finding a good domain name, you also have to find good hosting, but good hosting costs money. you can build an e-commerce website by using Bluehost or GoDaddy hosting plans. These hosting service providers are offering affordable plans including the domain, so you don’t have to bother with purchasing it separately. The setup is even easy and any layman can do it. You can select the one-click WordPress installation offer and enter your domain name and you are done. You can even follow the guide for the smooth process. And if you don’t want to get your hands on installing, you can even get the job done by a reputed WordPress Website Development Agency.
As you are creating an online store, it is compulsory to have an SSL certificate. It is a secure link between your server and the customer’s browser which is reflected in your URL as “https://” and also display a green lock symbol too. Fortunately, SSL is also easy to set up with Bluehost or GoDaddy, as both the hosts offer it as a premium add-on during checkout.
The secret sauce of WordPress is its beautiful and aesthetic web design options available through the versatile collection of themes. There are thousands of free themes available to many of them offering e-commerce support. But for more options and control over the design, you have to choose the premium theme or you can hire creative WordPress design and development Company for the job.
Now that you have a website and you can start building your online store by adding your products for sale. You need a significant plugin that helps you to maintain your e-store effectively.
Woo Commerce is easy to use, quick to set and there is a wide variety of optional premium add-ons that you can buy to add more functionality to your e-commerce store. After adding Woo Commerce, you need to set up pages, locations, shipping, and payment options.
Once you activated the Woo Commerce and finished the required settings, all you need is to start promoting your website. You can promote your fancy products on social media platforms, or can get organic search through search engines, or start sending the short email newsletter to your subscribers. You can even build a small email list to sell your fancy products. As your business grows, you can figure out marketing strategies to expand your business.
We hope these tips might be helpful to DIY an online store. If you don’t have enough guts to kick off the project, let us help you to build your dream website. We, at Code Caste, follow WordPress by heart. You can contact to Hire our WordPress developers to share your business ideas and to consult how it will effectively work with WordPress? Contact us